Articles

Presentations skills, psychology and marketing to present yourself and your message
The Art of Delivering a Speech: Why Reading Alone Won’t Cut It

The Art of Delivering a Speech: Why Reading Alone Won’t Cut It

Delivering a speech is more than just reading words off a page. It’s about making an authentic connection with your audience, leaving a lasting impression, and bringing the words to life with energy and enthusiasm. In this guide, we’ll explore why preparation and effective delivery are crucial to making your speech resonate.

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Without proper attitude, words are just words

Without proper attitude, words are just words

Many words, little meaning! The world is full of promises that are not kept. If it bothers us, we could change it. At least for ourselves, we can decide whether we stand by our words or not. How about being more attentive to our own statements?

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Those who want, misunderstand us

Those who want, misunderstand us

Even if we provide a message with the appropriately deserved chance, it is not always communicated fairly. Then the best techniques and immense preparation help you only to a limited extent. Some hair can be found in every soup (German figure of speech), or conjured into it. What to do?

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Worth the Effort: How Investing in Preparation Leads to Unforgettable Presentations

Worth the Effort: How Investing in Preparation Leads to Unforgettable Presentations

Discover the true value of a well-prepared presentation. Learn how investing in preparation can transform your presentations from average to unforgettable. This guide reveals actionable strategies to captivate your audience, including engaging storytelling, effective use of props, and meticulous practice. Whether you’re delivering a sales pitch, keynote, or boardroom presentation, find out how to make every moment count and leave a lasting impression

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Structure for speeches and presentations: Take your audience from hell to heaven.

Structure for speeches and presentations: Take your audience from hell to heaven.

Do you offer a way to better conditions? It’s about promoting change? Whether products, processes, etc. Do you want to hold a public office?

I call this easy to use and very effective speech structure the “Hell-Heaven-Way”. If the conditions are untenable and there are solutions available, you can also use it outside the church to convince your audience.

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Glossary

 

In the glossary, you will find information on common and not-so-common terms related to strategic communication. Communication science, marketing, and psychology complement each other. Where the glossary and article end, the work with me begins. I make sure that you and your message are convincing –in conversations and presentations.

Ask me! If you can not find what you are looking for, send me a message. Maybe I write an article about it.

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